Networking Etiquette

April 15, 2008 at 7:59 pm (networking, PR, public relations) (, , )

We all agree that networking is important within public relations. Social Anxiety: Sincerity and courtesy are key to networking well is an article from the April issue of PR Tactics.

I have always wanted to know how I could network without seeming like I’m doing it for my own good. As a student, sometimes I feel like I don’t have as much to offer to the professionals in my network. More than likely, I won’t know of an available job for them. So far, I have found most professionals extremely willing to answer questions and help me. I try to keep in contact with them, but not overly so because I don’t want to seem needy or self-serving.

Here are a few networking tips derived from the PR Tactics article:

  • Networking won’t get you a job outright, but it will help guide you to opportunities you might have never known about
  • Keep in touch with people on a regular basis. Don’t contact them just when you need something.
  • An easy way to maintain your network is to contact people at regular times of the year, such as holidays. You also may consider contacting them after a promotion to congratulate them.
  • Offer to help them and don’t hesitate to ask them to help you. One way to help them is to occasionally send information you come across that may be of interest to them.
  • When you attend a social event to network, be genuinely interested and hand out business cards.

What is your best networking tip? What makes you think that someone in your network is being self-serving?

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Public Relations Students & Networking

April 3, 2008 at 4:12 am (college, new media, PR, PRSSA, public relations) (, , , , , , , )

I have recently joined PR Open Mic. It is a social networking website for public relations students and faculty. Professionals are also welcomed.

Networking has recently come up within my chapter of PRSSA. I had a meeting Tuesday night with the Professional Development Committee. One member brought up the point that we needed more networking. You never know who might end up knowing of a good job available or have resources you might need. Networking is a very important aspect of PR. Because of this, we have decided to put together a networking book, containing the contact information of our members. We will be selling them for $1 at our annual spring picnic.

I also suggested speed networking. It is actually something I thought of several months ago, but I wasn’t sure what other people would think of the idea. I did mention it at the meeting Tuesday night and the others seemed to like the idea. Basically, it would be like speed dating. You get to sit down and talk to someone you might not have ever had a conversation with. Maybe I’ll talk to someone who, like myself, wants to have their own public relations agency someday.

I hope that PR Open Mic becomes active with many new members. There are forums about many different subjects, gadgets to add to your page, groups (you can also form your own group, PR-related videos, and PR podcasts.

Networking is important in our industry. I might just be the person to tell you about your next job. You might be the person who will have tips to give me in a major PR crisis. You never know…

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